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I’m very thank you to my tutor “Sue” for help me edit the copy.
Just change a little bit of colour and some element 🙂
Colour And Personal Branding
“When you walk into your closet each morning, you are doing much more than simply getting dressed for the weather, you are creating an image that either represents who you are, or you are allowing your clothing and fashion to determine that for you.”
“Selecting your brand colors can take some time to ensure that the emotional reaction associated with the colors you choice actually represents your personal brand attributes.”
“Dressing for success today is about reflecting your authentic self in a way that attracts your target audience. ”
This is my design poster for the first preview of my final major project. I use hand drawing to represent the personal identity. This poster is keeping the look of diary or scrapbook that people can draw anywhere and can take the note for remind themselves or collect the memorable thing. I think the signature of hand drawing is the best thing that can represent a personal concept.
Step 1: I have to find the correct visual language that will answer my concept for the poster. The first look is weird and I don’t like the feeling of the whole look. I feel something missing so I change them and draw again.
Step 2: I do layout for my poster and collect an idea of what I want to put inside the poster. I draws the woman that can be any ordinary person. I try to present one ordinary woman as a brand.
Step 3: I just combine everything together and add some more colours. I use illustrator for edit the drawing part and use photoshop to play with texture of material for montage part.
I do collect the quote from everywhere I have seen. Some of them from the book and some of them is in the window display of the store.
I have been thinking about how an I present the colour in friendly way.
This is some example that I think it quite nice to get people come and enjoy the text with the picture. It is scrapbook style that draw by hand.
The Ten Different Ways to Play with Colours
This is a colour board idea that can inspire the different ways of wearing colourful cloth.
10 Keys of wearing colour by Pear
1. The colour that inspired from a shape and colour of tropical fruits.
2. The colour that inspired from sweet and the pastel tone.
3. The colour that inspired from an element of pop art and graphic comic.
4. The colour that inspired from shape of geometric and graphic element.
5. The colour that inspired from animals and fun elements.
6. The colour that inspired from natural and the power of nature.
7. The colour that used a hue of bold colour with the opposite/complementary colour.
8. The colour that inspired from a typeface, number and brand logo.
9. The colour that inspired from texture and form (patchwork and material)
10. The colour that inspired from uniform of army with more darker shade.
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Concept: A girl’s memories of yesterday
The design concept will bring back the feeling of passion felt for fashion when we are children. When children play, they use their imagination. They build up their creativity with paper and toys. From one toy, children can make many stories which connect them with the owner. People are easily bored with clothes because they are easy to buy and easy to forget. Structure and colour taken from nature can inspire people to have a new attitude in how they use colour in their daily lives. Colour can be the gift which improves your mood and inspires new fresh ideas to stand out.
Mood & tone :
delightful, friendly and playful