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Dressing for success

– Does the color of your clothing really make a difference?

The psychology of color:

Preparing for a job interview is tough work. Rehearsing answers to common questions, deciding what clothing to wear and ensuring you have done adequate amount of research into the company. But what about the color of your clothing does this matter? Is wearing a white shirt with a blue tie going to help you get the job over wearing a blue shirt with a black tie?

Studies have shown that the colors you decide to wear in an interview can actually make a difference. In the competitive world we live in you need to ensure that you take every advantage you possibly can.

Different colors evoke different emotions and it is imperative when you’re interviewing that you evoke the right emotions from the interviewer.

Examples:

Blue: Words that describe the color blue include, trust, loyalty, wisdom, peaceful. This is exactly the type of feelings you want to be portraying in your interview. Blue is a calming color (ocean and sky) and sends out a signal to the interviewer that you are indeed honest and sincere. Studies have shown that wearing the color blue to an interview will increase your chances of getting hired than wearing any other color.

Red: In contrast to the color blue, the color red stirs emotions more than any other color. The color red is a strong color, very emotional, an extreme color that in an interview scenario can work against you. Unlike blue which has a calming effect, the color red is a fiery color (the color of love and passion) and can be an intimidating color for the interviewer.

Orange: Similar to red. A color that stirs emotion and therefore a color I would avoid wearing in a job interview. Although orange is not seen to be as an aggressive as the color red it is still perceived as a color which can evoke feelings of power and aggression.

Grey: My second favourite color to wear after blue. Grey gives the look of sophistication and authority. In a corporate environment the color grey is professional and portrays an individual as being confident without being intimidating.

Purple: The color of “Royalty”. The color symbolizes power, aristocracy, lavishness, and extravagance.

Black: Be careful when wearing just black to an interview.  The color black is seen as a power color and can be viewed as threatening. Wearing black outfits can portray an individual as being powerful or even arrogant. Black is also associated with negative implications such as death, sin, and fear.

Just remember first impressions count a lot when you go to interview. Know your audience and dress accordingly.

Ref : http://career.worklifegroup.com/interview/dressing-success-color-clothing-133.html

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Color Psychology

Do different colors affect your mood?

by David Johnson

Like death and taxes, there is no escaping color. It is ubiquitous. Yet what does it all mean? Why are people more relaxed in green rooms? Why do weightlifters do their best in blue gyms?

Colors often have different meanings in various cultures. And even in Western societies, the meanings of various colors have changed over the years. But today in the U.S., researchers have generally found the following to be accurate.

Black

Black is the color of authority and power. It is popular in fashion because it makes people appear thinner. It is also stylish and timeless. Black also implies submission. Priests wear black to signify submission to God. Some fashion experts say a woman wearing black implies submission to men. Black outfits can also be overpowering, or make the wearer seem aloof or evil. Villains, such as Dracula, often wear black.

White

Brides wear white to symbolize innocence and purity. White reflects light and is considered a summer color. White is popular in decorating and in fashion because it is light, neutral, and goes with everything. However, white shows dirt and is therefore more difficult to keep clean than other colors. Doctors and nurses wear white to imply sterility.

Red

The most emotionally intense color, red stimulates a faster heartbeat and breathing. It is also the color of love. Red clothing gets noticed and makes the wearer appear heavier. Since it is an extreme color, red clothing might not help people in negotiations or confrontations. Red cars are popular targets for thieves. In decorating, red is usually used as an accent. Decorators say that red furniture should be perfect since it will attract attention.

The most romantic color, pink, is more tranquilizing. Sports teams sometimes paint the locker rooms used by opposing teams bright pink so their opponents will lose energy.

Blue

The color of the sky and the ocean, blue is one of the most popular colors. It causes the opposite reaction as red. Peaceful, tranquil blue causes the body to produce calming chemicals, so it is often used in bedrooms. Blue can also be cold and depressing. Fashion consultants recommend wearing blue to job interviews because it symbolizes loyalty. People are more productive in blue rooms. Studies show weightlifters are able to handle heavier weights in blue gyms.

Green

Currently the most popular decorating color, green symbolizes nature. It is the easiest color on the eye and can improve vision. It is a calming, refreshing color. People waiting to appear on TV sit in “green rooms” to relax. Hospitals often use green because it relaxes patients. Brides in the Middle Ages wore green to symbolize fertility. Dark green is masculine, conservative, and implies wealth. However, seamstresses often refuse to use green thread on the eve of a fashion show for fear it will bring bad luck.

Yellow

Cheerful sunny yellow is an attention getter. While it is considered an optimistic color, people lose their tempers more often in yellow rooms, and babies will cry more. It is the most difficult color for the eye to take in, so it can be overpowering if overused. Yellow enhances concentration, hence its use for legal pads. It also speeds metabolism.

Purple

The color of royalty, purple connotes luxury, wealth, and sophistication. It is also feminine and romantic. However, because it is rare in nature, purple can appear artificial.

Brown

Solid, reliable brown is the color of earth and is abundant in nature. Light brown implies genuineness while dark brown is similar to wood or leather. Brown can also be sad and wistful. Men are more apt to say brown is one of their favorite colors.

Colors of the Flag

In the U.S. flag, white stands for purity and innocence. Red represents valor and hardiness, while blue signifies justice, perseverance, and vigilance. The stars represent the heavens and all the good that people strive for, while the stripes emulate the sun’s rays.

Food for Thought

While blue is one of the most popular colors it is one of the least appetizing. Blue food is rare in nature. Food researchers say that when humans searched for food, they learned to avoid toxic or spoiled objects, which were often blue, black, or purple. When food dyed blue is served to study subjects, they lose appetite.

Green, brown, and red are the most popular food colors. Red is often used in restaurant decorating schemes because it is an appetite stimulant.

In western countries, they believe about the meanings of various colours has an affect to their life. Colours have the power to change people feeling and thinking. For instance, white is a symbolic of clean, purely and light, which often used with brides wear or doctor and nurse. Moreover, in the opposite, black is the colour of power, arrogant and can be meaning of evil. This is show that colours have a power to our perspective and feeling. Faith and believe is a personal, but in the direct way people feel the colour from their eye and systematize by thinking to be like or dislike. 

Bibliography :

http://www.infoplease.com/spot/colors1.html